CoverGirl Spokesperson Queen Latifah Attends White House Correspondents Association Dinner as a Guest of ESSENCE Magazine and CoverGirl Queen
WASHINGTON, May 3 /PRNewswire/ — CoverGirl spokesperson Queen Latifah was the esteemed guest of ESSENCE magazine for the White House Correspondents Association dinner in Washington, D.C. this weekend, courtesy of CoverGirl Queen.
Queen Latifah arrived in style, among the more than 3,000 Hollywood celebrities, media, Washington notables and VIPs (including President and Mrs. Obama). She was accompanied by CoverGirl General Manager Vince Hudson (pictured entering the Washington Hilton with Queen Latifah). The statuesque actress/singer/executive was a stand-out; wearing a stunning black gown by Adrianna Parpalle, paired with Gucci stiletto shoes. Accessories included a Swarovski clutch purse and bold diamonds by Everlon.
“CoverGirl enjoys a long-standing and productive partnership with ESSENCE,” said CoverGirl General Manager Vince Hudson. “We are honored to host such a multi-talented and savvy woman of substance such as Queen Latifah, who represents both brands so powerfully.”
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First Lady Michelle Obama’s Sutra Jewels Cuff
WASHINGTON, May 2 /PRNewswire/ — First Lady Michelle Obama chose to wear a Sutra Jewels gold raspberry tourmaline cuff to the White House Correspondents’ Association Dinner at the Washington Hilton May 1, 2010 in Washington, DC.
The center stone of this beautiful Sutra Jewels piece is a raspberry tourmaline of 10 carats, flanked by rose cut diamonds in a star-burst motif and set against a hand hammered gold cuff in 18k.
Fine jewelry by Sutra Jewels is a fresh take on classic designs, inspired by the luxurious shapes of the Edwardian era, and infused with the contemporary, electric edge of the Art Deco period. Sutra pieces are stunning and artistic, an instant favorite of the effortlessly chic modern woman.
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Easy, Breezy, Beautiful Taylor Swift Becomes Newest COVERGIRL
Platinum-Selling Artist Signs First Beauty Contract
HUNT VALLEY, Md., April 30 /PRNewswire/ — Multi-platinum singer-songwriter Taylor Swift can now add COVERGIRL to her list of accomplishments. The 20-year-old, GRAMMY award-winning star has just finished shooting her first advertisements for the beauty giant, and will represent a new line of luxury products for the brand. The ads are scheduled to debut in January 2011.
With millions of fans worldwide, Swift has achieved remarkable success since first entering the country music scene in 2006. To date she has sold more than thirteen million albums and is the top-selling digital artist in music history. Her second album, Fearless, has spent more weeks in the top spot on Billboard’s all-genre Top 20 chart than any other album this decade. The GRAMMY Awards, the Country Music Association, the Academy of Country Music, and the American Music Awards all named Fearless the 2009 Country Album of the Year and, this year, the album won the all-genre GRAMMY Award for Album of the year. Last year, Swift earned the American Music Award for Artist of the Year and was the youngest artist ever to win the prestigious CMA Award for Entertainer of the Year.
“With her fresh beauty and authentic style, Taylor is a wonderful addition to the COVERGIRL family,” said Vince Hudson, General Manager, COVERGIRL Cosmetics. “Through all her success, Taylor remains a grounded and sincere woman who connects with fans everywhere just by being true to who she is. She personifies the iconic image of the brand while representing the next generation of both inner and outer beauty.”
“I am so excited to become the next COVERGIRL,” said Swift. “I have admired many of the COVERGIRLs since I was a little girl . . . great artists and actresses who are confident and still themselves. It’s like a dream come true to be a part of the future of COVERGIRL.”
Since its introduction in 1961, the COVERGIRL brand has been a pioneer in celebrating women’s inner and outer beauty, and their drive to look and be their best selves. The long list of famous COVERGIRLs has included Christie Brinkley, Cheryl Tiegs, Rachel Hunter, Tyra Banks, Niki Taylor and Molly Sims, and its current roster of COVERGIRLs includes the dynamic Queen Latifah, Ellen DeGeneres, Rihanna, and Drew Barrymore.
Visit www.covergirl.com for more information on COVERGIRL’s family of spokeswomen and its extensive lineup of products for women of all ages.
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Mercedes-Benz FashionWeek Title Sponsorship Travels to Lincoln Center
Mercedes-Benz USA and IMG Fashion Renew Three Year Deal
NEW YORK, April 29 /PRNewswire/ — As plans solidify for runway shows at Lincoln Center for the Spring 2011 Collections this September, Mercedes-Benz USA announces the renewal of its title sponsorship for FashionWeek over the next 3 years, which includes the twice annually organized Mercedes-Benz FashionWeek in New York plus Mercedes-Benz FashionWeek SWIM in Miami, both events produced by IMG Fashion.
“The industry support and innovation being utilized to transform Lincoln Center into the new home of Mercedes-Benz FashionWeek is a testament to New York City’s premier status among the greatest fashion capitals of the world,” said Stephen Cannon, vice president of marketing for Mercedes-Benz USA. “Our commitment to the event’s success will continue as we officially renew our three year agreement with IMG to remain title sponsor.”
For nearly a decade, Mercedes-Benz has supported premier fashion events that create a connection between fascinating car and fashion designs that speak to the desire for individual style. Mercedes-Benz involvement in FashionWeek dates back to 2001 and its three year commitment extends its title sponsorship through 2013.
“Mercedes-Benz commitment to the fashion industry is truly humbling,” said Peter Levy, Senior Vice President and Managing Director of IMG Fashion Worldwide. “As a long term partner of IMG Fashion globally, Mercedes-Benz has shown a tremendous amount of vision in its support of Mercedes-Benz FashionWeek as we undertake this exciting move to Lincoln Center.”
Mercedes-Benz FashionWeek New York draws international attention and over 100,000 visitors to New York City, including approximately 3,000 members of the press and fashion industry from around the world. IMG Fashion, The City of New York and Council of Fashion Designers of America (CFDA) have long sought to identify a new home for Mercedes-Benz FashionWeek in New York. With the support of Lincoln Center, the event will commence September 2010 at its new home in Damrosch Park on the Lincoln Center Campus. In addition to the new address, the event will unveil modernized production capabilities, digital services, better accessibility for attendees through both public and private transportation, and increased resources on-site and in the surrounding areas.
“As a leader and innovator in the auto industry it makes sense for Mercedes-Benz to be involved with the best events that allow us to create unique Mercedes-Benz experiences for our customers,” said Lisa Holladay, Manager Brand Experience Marketing for Mercedes-Benz USA. “The renewal of the Mercedes-Benz FashionWeek title sponsorship combined with the facilities at Lincoln Center provides a new platform to support the advanced needs of the fashion industry, while also providing additional opportunities to showcase the Mercedes-Benz brand.”
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April 27, 2010 — New York, NY /PRNewswire/ — Reality stars Audrina Patridge and Kristin Cavallari stopped by the John Frieda Style On Site Tour in New York’s Times Square on Tuesday, April 27 to celebrate the kickoff of the nationwide tour.
The girls got their hair styled by celebrity stylist and John Frieda International Creative Consultant Harry Josh at the Style On Site Salon, where women can stop by for a complimentary styling session courtesy of John Frieda hair care. Each client receives a 15-minute lesson with a top John Frieda stylist, who will consult with her about her specific hair issues and educate her on how a John Frieda regimen can address her unique concerns. Visitors also get instant access to the BCBGMAXAZRIA pop-up shop for head-to-toe style on site.
After kicking off in New York, the Style On Site Tour will travel to Philadelphia, Atlanta, Miami, Houston, Los Angeles, San Francisco, Minneapolis and Chicago.
Can’t make it by the mobile salon? You can sign up to win a one-on-one Skype session with Harry Josh or a top John Frieda stylist—log on now for the chance to experience their expertise from home.
For more information on the John Frieda Style On Site Tour and to find out when it will be coming to a city near you, visit www.johnfrieda.com/salontour2010.
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